What does it actually take to be a model?

Image copyright Alexina Graham/Aaron Hurley Image caption Alexina Graham (left), who is signed with Models 1, and model-turned-scout Robyn Bright

Defining what makes a good model is more difficult than it sounds.

“I don’t like to think that we’re looking for one thing,” says Robyn Bright, a scout for the Models 1 agency, which is celebrating its 50th birthday this year.

“If you find somebody who really just stands out, when you see it, it’s quite amazing.

“As a scout, it’s always the quiet one at the back of the really loud group of girls who are all caked in make-up, who’s probably not worked out how to do her face yet, and is really inconspicuous – it’s always that one that you see.”

Bright is speaking from experience.

Scouted herself outside Topshop on Oxford Street nearly 20 years ago, she built a successful modelling career before moving behind the camera to help find the next generation of models.

NB the pictures in this article are all of models currently signed with Models 1.

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There is, of course, no shortage of people keen to pursue it as a career, and the agency has a number of ways to find new faces.

“We get what we call ‘wannabes’ who turn up – we get about 2,000 of them every year, who literally walk through the door.”

So what’s the success rate, when you have that many hopefuls?

“Of those 2,000? I would think we sign up probably 100 in a year in totality,” he says. “But of those, only maybe 15 or 20 will sustain, i.e. stay with us for a good few years.

“And in excess of that, we get about 20,000 online applications as well.”


While getting signed by an agency is evidently a challenge, the really hard work doesn’t start until you’re actually on the books.

Image caption The walls and shelves at the agency’s London HQ are packed with head shots of models

“There’s a misunderstanding that you scout someone today, and they’re working tomorrow – they’re not,” Horner says.

“It takes about three years for a youngster to basically be ready to do proper modelling. It’s not something you immediately take to – you learn to do the job.”

Horner breaks down some of the requirements:

  • “You’ve got to be confident,” he says first and foremost.
  • “You’ve got to learn to cope with rejection, because they’re rejected from more jobs than they’ll accept.
  • “If you’re a catwalk model, you’ve got to learn how to walk.
  • “You’ve got to learn how to perform in front of a camera.
  • “And – you’ve got to build your book, your portfolio, and build it to the look that we want you to portray as a model.”

Building and maintaining that look is practically a 24/7 job in itself, Bright explains.

“We really encourage them to take care of their skin and their hair,” she says.

“That’s really important because those are the elements that really start to show… sometimes if you get a girl that smokes and has started going out quite a bit, you can really see that.

“I can spot a smoker a mile away. You just can, honestly, it’s all in their pores.

“Obviously, there will be an element of it that’s down to their own skin and how lucky they are with their genetics. But even some of our new faces I can tell the girls who smoke.”

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The biggest issue in modelling, of course, is body shape. Would a scout ever advise a model to lose weight?

“I mean, look, that does happen,” Bright says. “But it’s the way you say it. Because we really support strong not skinny. And if we ever say lose weight, it’s just trying to tone up, change their shape.

“We’ve got a great guy that we work with who will develop a diet plan, a nutrition plan with these girls. So as well as doing light weights with them, they’re eating the right things for their bodies to be looking strong and staying strong.”

Horner points out that the appetite for a slimmer look has largely been driven by advertisers.

“Models today are infinitely less shapely than they were many years ago, and I think the demands today for a consistency of shape are much higher than they used to be,” he says.

“Clients want models who are of a particular proportion. They need a certain height because their clothes look better with a certain height. There’s a curve division, which is curvy models, but for the most part, models are sort of straight and slim.

“We’re not interested in skinny, or all that sort of stuff where models don’t look healthy. They are naturally thin. I would say that that is the look that most clients want today.”

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Models 1 is far from the only agency to have a curve division, something which John says is partially down to the growing appetite for a wider variety of body shapes in campaigns.

“It’s very slow happening in this country, it’s very big in America. The thing is, not very long ago, curved girls had a very limited range of retailers they could go to,” he says.

“They had Evans, and most of it was done online. And a curved girl would feel uncomfortable going into a shop where she had to go straight to the larger garments and so on, so it’s quite a challenge for a curved lady… in spite of the fact that 45% of British women are over size 16.

“It’s a ridiculous thing really, but it’s beginning to happen. And we’re beginning to get curved models into curve advertising campaigns as opposed to just curved online.”

But, he adds: “Say what you will. Women aspire to exactly the size that they are. So if you showed a size 20 curved model, I don’t think you’d find a lot of women aspiring to that.

Image copyright Getty Images Image caption One of the agency’s former models is now a stylist for Alicia Vikander

“You have to feed to what consumers want. They will always say they want something different, but actually, when it comes to it, you portray the woman that they aspire to be.

“It’s slightly similar with our older women – we have a classic division, our oldest model is 89, a lady called Daphne Selfe.

“She’s not typical of our classic division, a lot of them are in their 40s. If you show a much older woman then mature ladies don’t aspire to be older, they aspire to be a little bit younger. So it’s a careful blend.”

Once you have a good few years under your belt as a model, Bright says, there are plenty of career opportunities open to you.

“There’s styling – one of our girls is now a stylist for Alicia Vikander,” she says. “You could be a make-up artist or hairstylist.

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“And so many love doing photography – Annie Leibovitz was a model. A lot of models are now bookers. Loads of my friends went into yoga.

“A lot of them are doing personal training too, and I’d like to think that comes from staying fit and eating right.”

Of course, the reputation of the modelling industry remains low, with many people regarding it, and models themselves, as shallow or vacuous. That’s a stigma Bright thinks is unlikely to shift any time soon.

“Honestly I don’t know if we’re there yet,” she says. “Nobody really wants to listen to beautiful people, nobody feels sorry for beautiful people… so I don’t know really if it will break down.”


One of the most important steps to becoming a model is knowing your market. What does this mean? Well, for starters, depending on the area you live in, certain trends and looks are more popular than others. For instance, runway modeling and fashion show modeling are not as widespread as commercial modeling for print occasions like magazines, newspapers and store sales papers. Also knowing your market will help you know what look the agencies around you are looking for. Living in a suburban area, agencies aren’t looking for that sleek, ultra-sexy look with overstated hair or makeup like bigger cities are. In fact, the more natural look is actually preferred in suburban areas, while more trendy, sleek looks are wanted in the city. If your look doesn’t fit your market, move to an area that does, or consider traveling back and forth to an area that does. Also know whether you’re auditioning for a market that advertises petite sizes, plus sizes, certain clothing trends, or for a targeted market like natural living, city trends, cosmetic companies, etc. Research, research, research!


The best thing you can do for yourself is to find a good agency to work with. Agencies should not ask for money up front, or be sketchy in terms of signing anyone possible, which could mean that they run off with the models’ earnings later. Get online and search The Better Business Bureau’s website to find a modeling agency you can trust. A good agency should understand your personal needs as a model, lift you up, and never take money from you. They should also never ask you to put yourself in a dangerous or compromising situation.


One of my top tips for becoming a model is to be aware of what you’ll face. Know that girls can be cut-throat, the wrong agencies may ask you to sacrifice your morals, integrity or beliefs just to obtain certain photos, and know that it can be a very tiring job. Also be aware that the idea of modeling is not to give you fame, but instead to create a certain wanted look by photographers and companies. You may be asked to cut or color your hair, wear an outfit you don’t like, or spend endless hours traveling to the right photo shoot location just for one shot. You may also be on set for anywhere from 8-12 hours or even more. Know ahead of time that the point of using a model is to create the right photo. Many photographers, agencies and product campaigns put the photo goal ahead of the model’s needs.


Many girls who don’t intend on compromising their values end up doing so if they don’t know ahead of time just what their values are. Don’t ever sacrifice yourself to be a model. The modeling world can be laced with drugs, alcohol, sex-trades, rape, greed and more if you get in with the wrong crowd, which is easy to do when you’re looking for a quick route to fame and fortune. Never do anything it takes to get to the top. You’ll regret it later. Outside of local modeling gigs, most outlets for modeling lead to sketchy, compromising situations. Know your values and stick to your guns! On the other hand, the right agencies will honor your values and can lead you to a great career.


Don’t expect to walk into a modeling agency, do a few twirls and expect them to sign you. Anywhere from 10-20 people a day walked through the doors unexpectedly asking to meet with the owners of the agency. Agencies are extremely busy and usually have girls fill out paperwork and submit photos for review. They almost never see girls by just walking in. Know this ahead of time and get some practice behind your belt. If you do get called in for a meet and greet, you need to keep your look casual, yet also have a confident walk and not look fake. Practice, practice, practice!


When it comes to the modeling industry, you won’t get anywhere without a good headshot to get you started. Have someone you know or a photographer take a natural headshot of you. No photo-touching, hardly any makeup, and simple hair should be the top three key points of your photo. I’m serious, girls! Modeling agencies hate Photoshopped pictures, makeup, fancy hair styles, or overdone looks. They want to see you in the raw to see if you could transformed into a variety of looks. Remember, you’re pretty just as you are, so let those agencies see you for you! Most importantly, no Glamour Shot photos!


The modeling industry is one of the hardest careers to achieve and maintain. Most models who haven’t been modeling up to age 22 are almost guaranteed they won’t make it in the runway industry unless they seek out commercial modeling options, which I’m actually more fond of anyway. You don’t need to be a certain size to model, nor do you need to look a certain way. You just need to know what the odds are in the market you’re in. If you don’t look like a runway model, that’s fine! Know the odds of what you face in terms of the area you live, what your look has to offer, and how hard each specific outlet for modeling is, such as commercial or runway.

The most important thing you can do to become a model is to be yourself! Never change who you are on the inside or outside to make someone else happy. Modeling can be a great way to gain self-confidence and can help you make money on the side of a regular day job. Never sacrifice yourself, your values or your self-esteem to do so! These steps will lead you to being a successful and happy model. Have you ever modeled or wanted to?

How to Dress for your Fitness Photoshoot

February 01, 2018

You finally did it.

You spent weeks working out with a sweaty vengeance. You ate clean and healthy, counting macros while it felt like everyone else was counting fries. You put in all this hard work and you finally booked your first fitness photoshoot. Or you might have booked your tenth fitness photoshoot.

Either way, no matter where you fall on the experience level, picking out the activewear you’ll wear at your shoot never gets any easier.

Here’s what your clothing for a fitness photoshoot should do:

  • Make you stand out
  • Flatter your body
  • Accentuate your best features

You’ve worked hard for your body – a fitness photoshoot is the perfect time to show it off! Avoid wearing too tight clothing that will leave red indentation marks on your skin or give you any unflattering muffin top.

Make sure you bring a few outfits so you can get different shots.

Not only will this give your portfolio some diversity but it will make the photos last “longer”. If people see pictures with the same outfit, they’ll get bored because they’ll think they’re looking at the same thing.

Here’s your basic how to guide on picking out the best activewear for your body to get the most out of your fitness photoshoot.

To wear color or not to wear color?

Everyone has had the days where you show up the gym decked in head to toe black because let’s face it, you’re a badass. It helps you put your game face on, hit the weights, and get to work.

But…when it comes to your fitness photoshoot, try to resist the temptation of wearing all black. Black can look sexy and hardcore, but in the end, color is going to be your friend. It can help you stand out, make you pop out of the photos, and draw the eye to you. Choose bright colors that flatter your skin tone and face.

How to Choose a Sports Bra:

Sports bras can give you the most freedom to show off your unique flair. The design of sports bras has really evolved over the years from the basic boring racerback to being ultra stylish. Choose one that has interesting lines, fun straps, cool cutouts…the list goes on! Here are some of our faves to give you some serious inspo:

How to Choose your Shorts & Leggings:

In a fitness photoshoot, you want to typically show off your body, not cover it up. For that reason, shorts are usually recommended over ankle length leggings. Not to say you can’t bring some to wear. You want your legs to look lean and long.

  • Avoid too tight bottoms to steer clear of muffin top.
  • With fit shorts, you want to look for ones that accentuate and flatter your waist. Some of our favorites have slightly tapered ‘V’ waistbands that do just that.
  • If you are going to wear leggings, you have options. Cropped leggings can emphasize toned calves. Leggings with cool mesh panels and inserts can show off some skin with style.

Here are some of our favorite shorts and leggings for fitness photoshoots: (Bonus! Some of these come in two lengths 1.5” and 3” inseams so you can find your perfect fit!)

Shop the looks posted above at

What are your best tips for choosing fitness clothes for your fitness photoshoot? Share in the comments below! 🙂

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3- Amazon- Basically my go to for everything including bodysuits and swimsuits (and adorable floaties and accessories) you can get these for under $20 and sometimes under $10. Cheap enough to get something a little different you may not wear often. They have SO many options and you don’t have to even leave your home! — bodysuit to the right is the same from Amazon pictured above!

4- Ask your photographer. Okay okay, so it’s not purchasing clothing but close enough. I just started shooting fitness about a year ago so i don’t have TONS of options but i do have a leather jacket, a few crop tops, and a few short shorts.

5- Target- They always have cute graphic tees, inexpensive sports bras, and swimsuits!

6- Classic sets-Calvin Klein or Victoria’s secret underwear set. But if you purchase these, make sure you’ll wear them again! If you’ve had your eye on a set and needed a reason to splurge, you’re definitely worth it and wearing it for the first time in a shoot is great before it gets worn in. Just don’t make these big purchases last minute add-ons! you’ll have plenty without.

7- Outlet stores- Underarmor Outlet (one of my personal fave) always have GREAT deals and you’ll wear those again.

EXTRA TIP: What size should you get if you’re in-between? Opt for the slightly larger (not baggy) why?- even the leanest of ladies would get that squished skin look if it’s too small and that’s much harder to edit that out.

here’s a few more fun Amazon that i have saved 😉

How To Perfect Your First Pole Photoshoot

When choosing a photographer for your pole photoshoot, have a look around at other people’s pictures and get a feel for what you like.

Each pole photographer will have their own style. You should be wary of picking a photographer who is not used to capturing pole dancers.

Just because someone does great wedding photos or landscapes, that doesn’t mean they will know how to capture the best angles for your pole poses and which lighting works well with different moves.

To get stunning pictures from your first photoshoot, it’s a good idea to find an expert in pole photography. Someone who will know exactly how to help you achieve the best shots possible.

On the day of the photoshoot, listen to your photographer. Some of the best pictures are captured when they have told you to change the tiniest of details.

They might ask you to look in a different direction or move an arm, hand or leg.

It’s a team effort, so trust your photographers creativity.

Know What You’re Working With

Once you’ve booked your pole photoshoot, get in touch with your photographer or the studio owner organising the shoot.

There are a few details that you’ll want to find out before you pick something to wear or start planning which poses you’d like to capture.

Sometimes photoshoots are done using a stage pole. If you’re traveling out of your studio for your photoshoot, find out what sort of pole you’ll be using. Is the width different?

Is it a ceiling mounted pole or a stage pole? Once you know what you’re working with you can try to find one to have a practise if you’ve never used one.

Stage poles are completely safe, but if you haven’t been on one before sometimes the sway of the pole can be a little unnerving.

In my first photoshoot with a wedding photographer, I used a 50mm stage pole. I wasn’t used to stage poles, and I was used to a thinner pole too!

That ended up with me not quite getting my usual grip when I attempted my titanic. But I still managed to style it out 🙂

Image credit: Olly Clarke Photography

Another thing if you’re using a stage, is that you may want to keep your moves aerial depending on how you want your pictures to look.

Usually photographers will not be able to edit out the stage if you do poses from the floor or base of the stage.

Finally, you’ll want to ask your photographer what colour background you’ll be working with. That way you can pick your outfit colours to stand out. If in doubt I find sparkly always works well!

Which leads me to…

Picking An Outfit For Your Pole Photoshoot

Are you spoilt for choice on what to wear, or just stuck for ideas?

Sometimes the simplest of outfits will work well for a photoshoot. Anything bold or colours that contrast with the background colour at your shoot.

It’s also nice to go all out and pick something sparkly, shiny or lacy for your photoshoot. Colour co-ordinate your costume, makeup and shoes to really give your pictures the wow factor.

You can either go for specific pole wear or there are a tonne of cheap pretty outfits out there too!

For example, Pretty Little Thing have a huge range of affordable lingerie, body suits and swimwear that work great for photoshoots.

Here’s a body suite I bought from there for my last shoot –

Image credit: Simon at The Image Cella

Some things would be totally inappropriate for pole class due to things ‘falling out’. Don’t forget, you won’t have the same problem in a photoshoot when you’re just holding your pose for a picture.

Do be mindful of the types of poses you will be doing though. My first photoshoot was a nightmare for my splits moves because my bottoms didn’t have great crotch coverage!

If you do plan to wear heels for your photoshoot, make sure you have practised all of your poses in heels and in full costume too.

You’re probably going to feel different in fancy costumes and outfits than you would in your workout wear.

Some points of contact where you would usually have skin for grip may be covered, so make sure you’re still comfortable in your chosen positions in your new outfit.

You’ll usually have time for one costume change in your time slot, depending on how long your time slot is.

Be aware of complicated costumes and how long it takes you to get into them. It may be best to start out in the one that is hardest to get into. That way a quicker costume change in the middle will save time.

Think about the poses you have chosen when choosing your outfit. You don’t want something that’s very detailed at the front if your pictures are all going to be side angles!

Pick Your Poses & Make A List

Want to know the best and most important way to save time on the day?

Make a list.

This is probably one of the most important things for the day. When you arrive for your photoshoot you will have a limited time slot.

If you’re nervous you’ll probably forget what moves you wanted to do, and you don’t want to spend too long before shots pondering what to do next.

Brainstorm your favourite tricks and poses and make a shortlist of around 6 – 8 moves.

You’ll probably have 5 or 6 pictures included in the price of your shoot depending on the package offered by your photographer.

That said, it’s a good idea to have back up ideas. Just in case you smash your moves out super quick or any of them don’t quite go to plan.

If you do manage to fit them all in, you’ll usually have the option to pay extra per photo if you decide you want more than you have included in your package.

When choosing your poses, play to your strengths. Choose things you can hold for a long time that are second nature.

If you have a substandard picture of your hardest pole trick, you’re just going to want to do it again in the future anyway. So you might as well save it for the future if it’s difficult to hold.

Remember that your photographer may want to move around to try it from different angles. They might even change the lighting for your pose and then ask you to do it again. So doing something you’re comfortable with is a huge help.

It will also help your photographer if you take pictures of the moves and angles you want to capture.

They have as much trouble with the multiple names for poses as we do! So keep pictures of the poses you plan for the day on your phone.

Practise Makes Perfect!

Once you’ve chosen your poses, keep practising them repeatedly in the time leading up to your photoshoot.

Have a friend take pictures from all angles to see which you prefer.

Look at details like where you need to focus more on pointing your toes, arching your back, extending your legs more, remembering to smile etc.

Practise your moves on a spinning pole. A lot of photographers have poles on spin to capture many angles so that you can choose your favourite.

If you aren’t comfortable on spin, practise where you need to climb or invert from to get the angles you want to go for. Make sure you know exactly what to do on the day to get in the right position for the camera.

When practising, don’t just practise the moves as you would in class, focus on tiny details too.

Something to watch out for is straining your eyes. When you look in a direction with your head remember to relax your eyes.

I’ve had a few bendy pictures where I was ‘stretching’ with my eyes, which makes them look more strained.

By the same token, you should practise relaxing your face and smiling, even if you’re experiencing major thigh burn!

Practise making your hands look pretty too. For a long time my wrists used to look awful when I outstretched my arms.

It can be difficult to get used to, but keep a slightly loose wrist and practise making your fingers look pretty too.

Beauty Tips For Your Pole Photoshoot

How are your hair and makeup skills?

I should probably have learned from this myself, but for some reason I never do. My makeup is fine, but my hair usually looks a bit rubbish!

So, if you’re rubbish with hair and makeup, book hair and makeup.

If you do your own makeup, try to avoid using highlighter. I’ve seen some stunning makeup look awful under flash photography and certain lighting just from the use of highlighter!

Makeup can be much more pronounced for a photoshoot. Just like if you were performing on stage, bigger is better!

So get out the fake eyelashes and don’t be afraid to go for a bold look! Even the most natural look for your photoshoot will need to be more exaggerated. So eyeliner, false eyelashes and lip liner will help.

You should also consider getting a tan. This isn’t a must and you will still look lovely without. That said, having a tan can help your muscles to look more defined in your photoshoot.

You won’t look as dark as you might think with all the lighting or flash photography.

If this is something you’re interested in, I would highly recommend St. Tropez Classic Tanning Mousse. It’s super easy to apply at home using an applicator mitt in circular motions (use small amounts for hands and face to blend in).

Then all you have to do is leave it for 4-8 hours. Wash off the night before your photoshoot for an extremely natural looking streak free tan 🙂

Last but not least, don’t forget details like your nails, feet and fingers! The last thing you want is to have perfect pictures and then realise your nails look awful in a high definition photograph.

Don’t Overdo Your Training

Are you a bit of a perfectionist?

This is a big one for me as I recently ruined one of my photoshoot ideas by overtraining a move I wanted to capture.

The move in question was my Russian Split. I’ve had it for a while but I was trying so hard to get it looking flatter and flatter. That’s how I pulled my hamstring just a week or so before my shoot.

I probably didn’t need to push it so hard. I’m sure the picture would have looked great at any angle, horizontal or not!

Since I do a lot of splits moves this was a real pain for me. Not just because I couldn’t do my russian split on the day. My other splits moves were affected and looked less splitty than usual due to my injury.

So try not to push yourself too hard. Go easy in the lead up to your photoshoot to avoid injuries or feeling fatigued on the day.

You should also have a complete rest day the day before your shoot, preserve all that energy for the shoot itself!

Which brings us to the day of your photoshoot…

How To Prepare On Photoshoot Day

On the day of the shoot you’ll need to be up nice and early. Make sure you have enough time to finish hair and makeup before you leave.

Ideally you’ll want to have a light meal 1 or 2 hours before your photoshoot, but nothing too heavy.

You want enough energy to fuel you through, but not so much that you are full and bloated. That’s why it’s a good idea to eat a couple of hours beforehand and take small snacks along with you.

Just make sure you don’t start on an empty stomach, or you’ll soon run out of energy!

I’m making some assumptions here that you would already have these things covered for pole but if you don’t;

  • Avoid moisturiser in the week leading up to your photoshoot, except body sorbet which can be great for your grip (as long as you wash your hands after applying).
  • Avoid these foods on photoshoot week, they are prone to making your skin oily which can affect your grip.

You should arrive about half an hour early to your photoshoot location. This gives you enough time to warm up properly.

What To Take With You

  • Wipes for your feet
  • Grip aid
  • A towel for you
  • A towel for the pole (microfibre towels are ideal)
  • Hair brush
  • Shoes (if you’re using them)
  • Any change of outfits
  • Water
  • Emergency makeup, hair grips etc.
  • Your list of pole moves for the day
  • Snacks

Face wipes are often forgotten about. Just walking around in a studio even after you’ve had a shower can make your feet pretty dirty!

Avoid having beautiful pictures spoiled by dirty feet by keeping a pack of wipes close by 🙂

How To Preserve Your Energy

The first and easiest thing you should do to make the most of your energy in your time slot, is to figure out what order you want to do your poses in before you get to your shoot.

Take your list of moves and decide which ones are the easiest, and which are the hardest.

You will want to start with a couple of simple ones, especially if this is your first photoshoot.

Simple poses are perfect to calm your nerves while you’re settling in and getting used to how the shoot works.

Then, once you’re in your stride, I prefer to put any super difficult strength moves in next. That way, you won’t be over-tired trying to fit them in at the end.

On my first pole photoshoot I left my Iron X until last. By the end I really struggled with it because the whole thing was really exhausting.

When you’ve gotten your strength moves out of the way you can play with your flexible tricks or ‘easier’ tricks. Things that are more in your comfort zone.

Image credit: Simon at The Image Cella

Another thing to watch out for is thinking you can capture several poses in one combo. Don’t plan to do your moves one after the other in sequence.

You may think you can capture butterfly to flatline scorpio to superman really easily in one take. In reality a good photographer will want to adjust your lighting to get the best out of each shot.

It is tough and tiring work, so do something really simple first while the nerves settle. But don’t leave your hardest strength tricks till last!

Get those out of the way early on. It truly is exhausting repeating 5-7 moves over and over in one half hour time slot.

Don’t forget, sometimes simple effortless poses make for the prettiest pictures too!

Lastly, you could also consider teaming up with a friend 🙂

I did this in my latest photoshoot and it made life so much easier!

Why It Helps To Buddy Up For Your Photoshoot

As I said earlier, nailing 6 or 7 poses again and again until you have the perfect shot is absolutely exhausting!

I did this on my first photoshoot. The second time, a friend and I took back to back slots and took it in turns throughout the hour.

This was SO much less stressful! It also meant costume changes didn’t eat into our photoshoot time as we could change while the other was up.

Having someone with you to shout at you if your toes aren’t pointy is great too. If you’re anything like me, sometimes you think you’re pointing them but one foot might be a bit lazy!

How To Choose Your Favourite Shots

Once your photoshoot is done you’ll go through the shots from the day to pick the ones for your final edits.

Have a look at them in bulk and take a closer look at the ones you think look best. There may be minor details that are slightly different between two shots.

Whether your hair is flowing slightly differently or your toes are more pointed. Check to see if your eyes might be looking in a better direction.

You might be disappointed in some of your pictures the first time around. It takes a little practise to really nail the perfect shots so don’t be too hard on yourself.

Don’t worry if your split wasn’t perfect or you’ve done it better in class. Look beyond that.

Find pictures where you look relaxed and are enjoying yourself. Finally, trust your photographer! You’re in safe hands with the professionals and the final edits will no doubt look stunning despite your own reservations.

Advice From The Experts

When it comes to photoshoots, no one has had more experience than the photographers themselves!

That’s why in this next section, you’ll find out exactly what the experts believe is the most important thing you should know for your first photoshoot.

Chris Underwood (Faceiro)

“Practise! You need to make sure you know what moves you want to do, as well as have a couple of additional moves just in case.

Get friends to take photos of you while you’re trying different moves to see how they look in a photo.

Then, once you’re pleased with your choice, practise. It’s one thing doing the move in class. It’s another holding it during a photoshoot and doing it over and over.

Normally you flow with moves and transition through a series of poses, which look great together but might not look so good alone.

Pole photoshoots are tough. No matter how strong you are, you’ll find it hard. This is why I say to have a couple of options to use in case you run out of steam, or just can’t make it work on the day.

The last thing you want to be doing, especially when time is limited, is to start messing around with possible move ideas. Be prepared and have a clear head.”

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Matt Point-Zero (Hipshot Photography)

“I think my biggest piece of advice would be in two parts around confidence. Firstly, for people who are thinking about their first pole shoot, my advice is don’t hesitate, do it!

I see people arrive looking terrified sometimes, and I completely understand. If you haven’t been part of one before then the idea of being centre of attention with other people around and some strange photographer pointing a camera at you can be intimidating. But that is NOT how these things are.

Pole shoots are some of the most fun, relaxed, supportive days we ever do. For every glamorous, elegant (carefully edited!) pole shot you have seen, there has usually been laughs, failures, grunting and sweating to hit the shape for the millisecond it takes for the camera to fire. Not to mention support people pushing, lifting and bending you once you are up there!

And the second part of that is this. Within 5 minutes of starting you will forget ANY nervousness you had and you will love it! So plan big!

Bring your most badass, smoking outfits. Bring props, themes, masks, whatever and plan the hardest and best move you have got.

You will do more than you could believe, and come away really feeling all the strength and skill control you have been building as a part of your pole skills.

A photoshoot really reminds you how damn cool you are and how far you have come!”

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Millie Robson

“I have plenty tips to give, I’m a pole dancer and I’ve been taking pictures of pole dancers since 2008 🙂 But here’s my favourite one!”

Image Credit: Millie Robson

David J Harrison

“My first and best tip is always to prepare for it.

Whether it’s your first shoot or not, the nerves can kick in a little and anything that will help calm you on shoot day is a big help.

So go to a class or two to practise your shoot moves and always have a list of them on the day. With maybe a few notes on there to jog your memory of how to get into them.

Students can suddenly forget every pole move they’ve ever learned when it’s time to do their shots. So a list to refer to is such a massive help.

After a couple of moves have been done, polers settle into the shoot a little and realise it’s not as terrifying as they thought. So anything that helps with that initial flutter of nerves is great.”

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Final Thoughts

Finally; Relax, have fun & enjoy it!

I was really nervous for my first photoshoot. But those nerves soon simmered down and I had a lot of fun with it!

Following the tips in this article will help you to feel more relaxed as well. You’ll head into your photoshoot knowing you have everything covered! 🙂

It will be an exciting day so to finish off, don’t forget to cool down as usual. Treat yourself to a nice hot bath with some Epsom Salts.

If you have a massage roller at home it’s also a good idea to have a roll around on that too, you’ll need it!

All in all, enjoy your photoshoot. It’s a time to celebrate your beauty and accomplishments.

Have you spotted anything I missed here? What do you wish you had done differently on your first photoshoot? Share your experience with us in the comments below!

There’s no shortage of fitness transformations on Instagram. Each side-by-side image speaks to a journey: maybe someone lost weight, or bulked and gained muscle, or just squatted their way to a killer butt. But trainer John Benton’s images tell a different story; his transformations highlight the exact number of inches his all-model clients lose on their hips and waist in mere weeks. Models fly to Benton’s studio from all over the world to whittle down their waist-to-hip ratio—and in turn, he helps to launch their careers.

As the exclusive trainer for all modeling agencies in Dallas, Benton spends his days training only female models—but it didn’t start out that way. “About five and a half years ago, one of my friends who was a booker for Kim Dawson agency—the largest model agency in Dallas—liked the way that I trained. He referred one of their girls to me—she had a lot of potential but her hip measurements were a little too big for the industry,” he says. At the time, she was his first model client. “I stepped back and realized I couldn’t train a model the same way I train normal girls,” he says, explaining that his previous female clients had been more concerned with overall toning—particularly their posterior. “Normal girls aren’t that worried about their hip measurements.”

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I know my model method works; but when I see these transformations I’m still blown away by how incredible it is! This is @alliejoellegardner ‘s 4 month transformation! She lost an inch off of her waist and 2.5″ off of her hips. I promise that’s not two different girls! Keep it up Allie!!

A post shared by John Benton (@john_benton_model_fitness) on Feb 10, 2017 at 1:21pm PST

Soon Benton realized that everything he thought he knew about toning the female body—particularly as it applies to weight and strength training—didn’t apply to models. “With female modeling, waist measurements and hip measurements can make or break your career, so I stepped back and through a little bit of trial and error adapted the way that I trained and changed the way I recommended diets.” In just a few months, Benton’s new techniques got that one client’s hips from 37.5 inches to 34 inches; she eventually moved on from being the top model in Dallas to signing with an agency in New York City. It wasn’t long before word of Benton’s success stories spread like wildfire throughout the modeling community.

John Benton

Conventional fitness wisdom says you need to do squats and lunges to tone your thighs and butt, and then chug a protein shake after working out to solidify all your hard work. That’s all wrong, says Benton—if a lean model body is what you’re after. In fact, studies have shown that immediately reaching for protein after a workout might not be all that necessary. “Most of the girls who come see me are already in really good shape, they’re just doing the wrong exercises for their specific model goals. They’re eating very healthy already, they’re just eating the wrong types of food at the wrong time,” he says. “So what we try to do in the gym is we try to burn some body fat off their hips and waist, but at the same time not build up any muscle.”

His technique is a mix of cardio and isolation toning of the inner and outer thighs, hips, and waist—with a heavy focus on building a strong core. These techniques are effective on their own, but Benton trains his clients for almost two hours a day, five to six days a week to maximize their results. And what’s even more astonishing is that their bodies begin to shrink within the first week. “There’s a fine line with being a model and getting a really good calorie-killing, fat-burning workout that will tone-up the areas you need to tone, and at the same time not build muscle on where you want to stay small,” he says.

Non-models can also book time to train with Benton—but all that exercise might just turn you into one. It’s true: Dallas native Irena Ratan, who co-owns luxury men’s clothing stores called Q Clothiers and Rye 51, started training with Benton and his gaggle of models about two years ago, just before her wedding. Before going to Benton, her diet was already healthy and streamlined, and she exercised regularly by doing high intensity drills like treadmill sprints. The slower, endurance-based pace of his workouts took some getting use to at first—but like all his other clients, the results started to show in a matter of weeks.

“John told me that people would ask what modeling agency I was with—I would joke that John Benton was my agent,” says Ratan, who never even considered a career in modeling. “He told me I should try it. And of course I met a bunch of girls who signed with different local agencies that encouraged me to do it, and then made an introduction.” After working up the courage to take a few meetings, Ratan signed a modeling contract with a local agency in March earlier this year. “John was so excited, he’s so encouraging to all the girls—ones that are signed or ones that it’s their specific goal,” she says. “He really becomes way more than just your trainer. He’s not only your friend, he’s like your whole life coach.”

It’s easy to look at the thin and muscular women in Benton’s transformation images and think—is this even healthy? Benton stresses the importance of his clients’ already-healthy whole-food based diets, which he tweaks to be more efficient with their workout schedules—because you can’t power through a two hours worth of crunches and planks without the necessary energy to do so, he explains. (Ratan says she eats a protein-rich meal like an egg white omelette before her workouts, not after.) But is training for one or two hours a day, six days a week, a good idea? We consulted two experts: Heather Milton, the senior exercise physiologist at NYU Langone’s Sports Performance Center, and Avigdor Arad, an exercise physiologist at Mount Sinai St. Luke’s. With one health caveat, both thought Benton’s transformations were not all that surprising or controversial. Turns out, working out really hard—for really long—and eating well does exactly what experts think it does.

“It looks like he’s choosing more endurance rep schemes than more hypertrophy rep schemes. What that means is he’s not initiating a hypertrophy response, which is increasing the muscle size itself, but rather endurance for those muscles. So the muscles are keeping their aerobic enzymes, they’re improving the leanness so there’s less marbling, without increasing the size of the muscle fibers,” says Milton. Muscles built for endurance rather than a bulking response are still strong—it’s just a different type of strong. Milton equates it with being able to climb stairs with ease or go hiking for hours but not being able to squat a ton of weight in the gym. “They’re able to maintain strength over a longer period of time,” she says.

Instead of the standard squats and lunges, Benton’s workouts are targeting secondary muscle groups that are less likely to increase in size. “There are different fiber types in our bodies. There are some muscles that have a greater percentage of type two muscle fiber types, and those are the ones that are able to hypertrophy much more easily,” says Milton. “It looks like what he’s doing is targeting the smaller stability muscles—they are endurance muscles made-up of more type one muscle fibers that don’t hypertrophy as easily.” So basically you’re getting stronger and leaner and torching calories, without increasing in size.

Milton’s one area of caution with Benton’s transformations regards body fat percentage (she hasn’t assessed any of his clients, however). “You don’t want to have too low of body fat percentage, because then you actually do risk harming your hormonal balance,” she says. “As long as there’s a healthy body fat percentage, which ideally for women if they’re really active is between 15 and 23 percent. If they are lower than that then yes, I would worry about their health a little bit.”

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@laurenimhoof hit her goal to get her hips from 35″ to 34″ in exactly one month with my model method! She also got some new toned abs to go with her new hips! Congrats Lauren! Keep it up! 👏😅🔥🔥

A post shared by John Benton (@john_benton_model_fitness) on May 26, 2017 at 9:10am PDT

You can catch some of Benton’s go-to workout moves on his Instagram page—like swan crunches, plank twists, and pyramid push-ups—but he’s hesitant to publicly reveal too many of his secrets. In addition to individually training models, he also does online consultations for clients around the world, helping them remotely tweak their fitness routines. “Anytime I post an Instagram video or photo my inbox gets set on fire with messages,” he says. His workouts use bodyweight-only for this reason. “I do these workouts all bodyweight because a lot of my clients I’ll get in amazing shape, then they sign with an agency in Milan, Paris, South Africa, or China and it’s really hard to find a gym there,” he notes. All his models need in order to keep toning on the road are a couple of washcloths or a resistance band—which easily fits in a carry-on. “I tell my clients to try and workout four to six days a week. Some do the full two hours but others just do one hour a day,” he adds. “Once I get their hips down to 34 inches it’s definitely less intense maintenance.”

Benton acknowledges that female models are held to nearly impossible standards, but says that he’s created a healthy way for them to achieve their sizing goals. “Even with male models, hip and waist measurements aren’t really a thing. Female models have a disadvantage to where their careers can be made or destroyed by an inch or a half inch on their waist. So we have to extremely careful with how we work out,” he says. “It’s a crazy industry—but this is the way the industry is. We don’t make the rules, we just have to play by the rules and do the best we can.”

Jenna Rosenstein Beauty Director Jenna Rosenstein is the Beauty Director at

Related Posts

Let’s talk about the model diet and what different models eat to stay in shape.

God & Man

A model diet can mean so many different things. There are so many fitness fads out there—so many eating habits to adopt and exercise regimens to try out—and different techniques will work for different people. A model diet isn’t a singular recipe for what you should or should not eat. Rather, it’s a multitude of approaches to staying as fit and healthy as possible in an industry that demands its subjects are “camera ready” at all times. Generally speaking, models stay in camera ready shape by listening to what their bodies need and providing them with nutrition without overindulging their sweet tooth. However, everyone’s body is different, which is why every model has a different model diet that fits their individual lifestyle.

Related: The Top Creators in the Country

What is a Model Diet?

Here are some examples of how top models eat and drink:

Stella Maxwell

This Victoria’s Secret model knows how unhealthy it is to go on crazy fad diets. Instead, she eats in moderation and practices portion control. For breakfast, she likes to eat scrambled eggs, avocado, oatmeal, granola, or yogurt. For lunch she likes to eat fish—usually salmon—with a salad on the side. For snacks, she eats nuts and dried peas.

Karlie Kloss

Karlie used to eat unhealthy as a teenager, but her body felt much better after she started cutting down on sugar and eating more vegetables. Now, she eats egg-white omelets with almond milk for breakfast. She eats kale salads and avocado toast for lunch. She carries almonds, apples, and oatmeal packs with her everywhere she goes. Then, when it’s time for dessert, she likes to indulge in dark chocolate.

Martha Hunt

Even though you might imagine models starving themselves before an important show, Martha Hunt actually eats more than usual right before her shows. She has some form of protein in every one of her meals, keeping her fridge stocked with yogurt, eggs, sushi, salmon, and chicken. Whenever she reaches for a snack, she tries to stick to peanut butter or almond butter instead of candy or chips.

Bella Hadid

Some models are born with faster metabolisms, which means they convert food into energy at a faster pace. Other models work out often enough to make up for all of the junk food they are eating. No matter what her secret may be, Bella claims she eats grilled cheese sandwiches and French fries every single day.

Kendall Jenner

Kendall knows the importance of eating three meals per day. Since it’s important to never skip breakfast, she commonly starts her day with eggs, avocado, and oatmeal. For lunch and dinner, she eats a lot of lean chicken and brown rice. However, she also gives herself cheat days where she enjoys pizza and fried chicken.

Related: What’s One Thing You Wish You Knew About Modeling?

Kate Upton

Kate Upton’s diet consists of a lot of lean protein. She limits her sugar intake and the amount of processed foods she consumes. However, she believes it’s perfectly fine to splurge every once in a while, as long as you maintain balance. As she explained in an interview, “Rather than having wine and doughnuts, you can have wine or doughnuts.”

Lindsay Ellingson

This Victoria’s Secret model does not follow any fitness fads or follow a specific diet. Instead she focuses on eating healthy foods like salmon, kale salad, and sweet potatoes. She also likes yogurt, English breakfast tea, and organic roasted chicken. When it comes time for a snack, she usually reaches for chia pods with almond butter.

Jason Morgan

This male model has a diet that mostly consists of lean protein and vegetables. He eats less red meat than he used to and has limited the amount of sugar and processed foods that he takes into his body in order to keep it feeling healthy and energized.

Related: How To Contact Models Professionally

Josephine Skriver

Josephine eats a lot of protein and vegetables. She needs carbs in order to keep her energy up so she eats the healthiest versions like brown rice and sweet potatoes. For breakfast (which she sometimes has twice per day) she prefers scrambled eggs, spinach, and a cup of brown rice. She also eats a lot of fruit, carrots, and nuts. She doesn’t eat junk food every single day but she doesn’t cut out any food groups completely either. She has ‘treat days’ where she lets herself eat freely.

Eian Scully

This male model does not believe in counting calories. Instead, he tries to create balanced meals for himself. He eats protein, fruits, vegetables, whole grains, and good fats on a daily basis. However, he considers himself a foodie and occasionally loves smoothies and stir fry.

If you’re interested in adopting a model diet, think carefully about it. You aren’t going to get in camera ready shape by starving yourself or by refusing to eat your favorite dessert ever again. Diets are not going to help you. Lifestyle changes are going to help you, and the most successful model diets are founded on healthy lifestyles. You have to develop healthier eating habits if you want to see model-like results.

Want more insight into the lives of models? Check out our post on The Reality of the Modeling Industry and 13 French Models Defining Style.

You’ll Be Surprised How Much These Instagram Fitness Models Earn

There are no arguments that Instagram is turning into one of the biggest social media platforms. Fitness junkies love following and double tapping their favorite athletes’ pictures on Instagram.

For these athletes, what started out as posting a few inspirational (or provocative) pictures of themselves online, turned into a lucrative business. Some of the female fitness athletes have built an empire backed by their loyal followers.

Once a fitness model earns a big enough following, she can earn anywhere between $5,000-$25,000 per sponsored post. This list is based on the number of followers of the models on the list, the number of sponsored posts they have done, their perceived brand value and the number of years they have been active on Instagram.

Check Out These Millionaire Instagram Fitness Celebrities

Paige Hathaway (Net Worth – $5.65 Million)

A post shared by Paige Hathaway (@paigehathaway) on Jan 29, 2018 at 8:05am PST

Paige Hathaway has been in the fitness industry for a very long time. Hathaway was one of the first “Instagram fitness chicks” and has endorsed brands like Shredz. Paige has 4 million followers on Instagram and is a hot target for brands looking to push their products on Insta.

Jen Selter (Net Worth – $3 Million)

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Time for another #Seltering giveaway 🎁 😃Activewear…swimwear…sneakers…perfume/cologne…protein bars…a date… Comment below and let me know what ya want! ⬇️

A post shared by Jen Selter (@jenselter) on Jan 15, 2018 at 5:43pm PST

Jen Selter has become incredibly famous thanks to her pear-shaped butt. Selter has 11.8 million followers on Instagram and makes frequent TV appearance to promote health and fitness. Jen, 24, is earning big bucks and is showing no signs of slowing down.

Ana Cheri (Net Worth – $4 Million)

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Vibin on this kini 🖤 Follow my line @cheri_swim World Wide Shipping 🌎

A post shared by AnaCherí (@anacheri) on Jan 16, 2018 at 10:16am PST

Cheri started out as a Playboy playmate and has accomplished a lot since then. Ana has 11.1 million followers on Instagram. Cheri owns a gym with her husband and has her own swimwear line.

Michelle Lewin (Net Worth – $4 Million)

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On a rainy day… @harrylhgfx

A post shared by Michelle Lewin (@michelle_lewin) on Jan 29, 2018 at 11:44am PST

Michelle Lewin is one of the most recognized faces in the fitness industry. Lewin has 12.8 million Instagram followers and charges as much as $10,000 per sponsored Insta post. Michelle adds around 20,000 new followers on Insta every day.

Laci Kay Somers (Net Worth – $3 Million)


A post shared by Laci Kay Somers (@lacikaysomers) on Jan 28, 2018 at 12:50pm PST

Laci Somers started out as an MMA ring girl and now has 9.2 million followers on Instagram. Somers’ fans followed her right from the MMA ring to Instagram. Laci had endorsement deals with Shredz, FitTea, and Flavor God seasonings.

Alexa Jean Brown (Net Worth – $2.5 Million)

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Inner thigh workout 🙌🏻 tag a friend! 👯 perform 12 reps each exercise for a total of 4 sets!

A post shared by Alexa Jean Hunt (@alexajeanfitness) on Aug 30, 2017 at 7:05pm PDT

Alexa Jean Brown is a blonde bombshell you should be following on Instagram. Brown is a mommy of two and has 1.9 million followers on Insta. Alexa is known for her pregnancy fitness guides.

Amanda Lee (Net Worth – $2.83 Million)

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Pumpkin spice 🧡

A post shared by Amanda Lee (@amandaeliselee) on Dec 17, 2017 at 11:53am PST

Amanda Lee has the perfect hourglass physique. Lee has also been called the blonde Jen Setler for her perfect rear. Scrolling through Amanda’s Instagram feed will become one of your favorite pastimes. Lee has 11.3 million followers on Instagram.

Abigail Ratchford (Net Worth – $3.42 Million)

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A post shared by ⚡️ A R ⚡️ (@abigailratchford) on Jan 30, 2018 at 3:43pm PST

Abigail’s Instagram feed is NSFW. Ratchford has 8.2 million followers on Instagram and she uses every inch of her 36DD-24-36 body to keep them entertained. Abigail’s role-play photos will leave you drooling.

Chantel Zales (Net Worth – $4.4 Million)

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If I fall will you catch me ? 🙈

A post shared by Chantel Zales (@chantelzales) on Sep 22, 2017 at 9:17am PDT

Chantel Zales is an A-list model and has 4.4 million followers on Instagram. Zantel has been featured in magazines like FHM and Maxim. Open this Latina’s Instagram Instagram feed and you’ll be hooked on for hours.

Kayla Itsines (Net Worth – $7.2 Million)

Kayla might be a surprise to most people on the list. Itsines has 8.7 million loyal followers on Instagram. Kayla has a “girl next door look” and she is cashing in on it by using her following to promote her bikini body guides.

*The actual net worth of these individuals may vary.

How much do you earn as compared to these athletes?

Let us know in the comments below. Also, be sure to follow Generation Iron on Facebook and Twitter.

How to Make Money through Instagram Fitness

You might have heard that Instagram fitness models earn a lot and you had become motivated to be an Instagram fitness model, or you are going to grow your current account into a fitness profile, and become a fitness influencer and make money.

You might all know that taking beautiful pictures, showing your well-shaped body would attract followers and boost your account, but here I would give some ideas about all actions that matter, for example, bio, hashtags, captions, etc. We have analyzed many fitness-related profiles, and here is the summary of this analysis, which is written as a step by step guide.

How to start fitness Instagram?

While you are interested in sports or being physically fit and healthy or the related subject, there are three ways to make money on prominent social media like Instagram.

  • Instagram fitness influencer
  • A trainer
  • Fitness model

You can choose any of these you are interested in, but according to the rise in the influencers industry and need for them by 2020, it seems that it is well worth spending time to become an Instagram influencer of fitness or any other topics.

There are four steps for you to reach your goal making money from being an Instagram fitness. Keep in mind that for making money, you need big fans and followers. So, all these actions guide to boost your fitness account and start working as a fitness influencer.

Step #1: Recheck Your Entire Instagram Profile
Step #2: Create Quality Content
Step #3: Connect to Other Instagram Users
Step #4: Make Money When You Have Enough Audiences

  • Step #1: Recheck Your Entire Instagram Profile

Here are some points about preparing your profile, or if you have already started, it is better to recheck it.

Name & username: After analyzing many Instagram accounts with big fans, I found that it is better to match the name & username. Though, some username is not available anymore, so, it is good to choose a username closely related to your name or your business name.

Bio: Write your aim in your Instagram bio. For example, a sentence in bio can be “workout without going to the gym.” The content can help society exercise at home or any open spaces.

Website or link: You can add your website or other accounts links in your bio. Many users who visit your profile would tap the link in bio too. If you link your account to YouTube or other apps like Telegram, users can join and download your videos which is highly requested by followers.

Story highlights: Almost all accounts with big fans have a catchy story highlights. You can choose cover for each highlight.

  • Step #2: Create Quality Content

Your first sentences are significant because Instagram users would see and read them. Remember that the content should be engaging and not too serious. Use positive words, and most importantly related to the sports, or exercise.

Types of photos or videos: If there is an idea behind the picture that is very worthy and engaging. Here are some examples of content idea related to a fitness-related account.

  • Do’s and dont’s
  • Client Spotlight
  • Tips
  • Meals
  • Workout videos
  • Fitness Funny videos or pictures

For instance, test the A/B format of sharing tutorial photos and videos of yours or any of your customers who got the results or even repost from other pages with their name (then and now or before and after) because doing workout for a couple of months, with excellent results attracts many followers. Users would love positive changes and transformation of doing exercise.

Using relevant hashtags: Lots of visitors reach your account if you are using hashtags. Here I would write some related hashtags to #fitness on Instagram. You might use up to 30 hashtags, but it is better to use up to five hashtags only because your content aesthetics is also important. The first comment is also a place to insert your hashtags.

Related hashtags to #fitness



  • Step #3: Connect to Other Instagram Users

Instagram actions, follow, like, comment: Are wondering who you should follow on Instagram as a fitness influencer? If you have recently opened your account, you should know that due to the newest Instagram algorithm, you can only follow a certain number of accounts. Though, when you are going to follow others on Instagram, it is better to select users randomly or use any targeted location. For example, if you want to have more followers from the UK, follow location tags, to find more Instagram users from that location and follow them. Instagram can realize that you are using or interested in the place, and You will be in the suggestion lists related to that location or topic.

Connect with influencers: Many influencers can talk about your brand, profile, activity, aim, etc. take advantages of this opportunity because if you become tagged on a page which has already many followers, the most probably many users would visit your profile and visit your page. This connection helps you increase the number of individuals talking and reacting in your account.

Connect to other networks: There are some other networks like Youtube, Facebook, or functional fitness social network, and apps for fitness like Fitocracy, Daily Mile, Extra pound, MBodyment. In this way, you will get new updates, and challenges regarding the fitness programs, and what others might need more. Reading and connecting more will broaden your knowledge and horizons.

  • Step #4: Make Money When You Have Enough Audiences

An Instagram influencer who works in fitness and related subjects with one million followers and more earn $10,000 per posts on average. Individuals use their potential to influence the community through their posted photos and videos or words.

Many social media marketers claim that they are earning one cent per followers for each post. It is estimated that as a social media marketer, a person can gain around $100 if they have about 10k followers. Though, it is better to start advertising, or promoting posts when an account has reached to 10k followers since some of the options are available with a certain number of followers (for example, swipe up to see the link).


Becoming an Instagram fitness trainer, model, or fitness influencers, is not easy at first, but if you are patient to reach this valuable achievement, it is well worth working for it.

SummaryArticle Name How to Make Money on Instagram Fitness? Description You might have heard that Instagram fitness models earn a lot and you had become motivated to be an Instagram fitness model, or you are going to grow your current account into a fitness profile, and become a fitness influencer and make money. Author George .D Harrison Publisher Name Instazood Publisher Logo

Fitness is a hot topic at the moment. People admire lean, tanned, trim fitness models and seek to emulate their healthy physiques. They see how happy these fitness models look and realize that they too would like to lose a few pounds and reduce the risks of dying early.

Back in the ’80s and ‘90s, you could get away with putting on a few exercise videos and working out in front of your t.v. The world has moved on a long way since then, though, and we have a new generation of Instagram fitness models showing the world how you can live a healthier lifestyle.

Social Wage describes the change well in Why Fitness Trainers need to be on Instagram! Instagram is now the “in”-place for fitness models and trainers, many of whom have an incredible number of followers. The main reason for Instagram’s importance isn’t image, however. Fitness models are on the platform because it gives them an easy way to reach out to their followers who they can encourage to follow through and meet their own fitness goals.

This can be as simple as sharing images of a healthy breakfast, with a caption linking to the recipe. It could be a video tutorial on how to carry out a particular exercise. Or it could be before and after shots, to motivate people to lose weight.

Some of the Instagram fitness models are more into “fitness,” while some are more “models” who enjoy showing off their toned and healthy bodies. The one common feature is that all 10 of these Instagram fitness models are incredibly popular, having at least four million followers.

You might also want to take a look at our recent list of 20 Leading Instagram Models You’d Want to Follow. Quite a few of these young ladies (and a few men) are also well known for their fitness and have modeled for swimsuit issues.

Here’s a List of Top 10 Instagram Fitness Models

1. Sommer Ray – @sommerray

Followers: 17.5 million

I wish my problems were as little as my boobs

A post shared by Sommer Ray (@sommerray) on Dec 19, 2017 at 1:26pm PST

21-year-old Sommer Ray hails from Colorado in the US. She is relatively new to fitness modeling, having begun posting her pictures and videos in September 2016. She has become an Instagram superstar in a short time.

She comes from a fit family – both her parents were competitive bodybuilders. This meant that the family regularly traveled to compete in fitness shows.

Eventually, the family settled in Lone Tree, Colorado. In 2012, at age 15, Sommer decided to follow the family tradition and began lifting weights. Within a year, her body showed the benefits of her regular workouts. She started to compete in regional bikini athlete championships.

She began to enjoy success in 2015. In that year, Sommer won the Bikini Teen and Bikini Class D titles at the NPC Colorado State Championships. She also reached 16th place in the 2015 NPC USA Championships.

Sommer began documenting her fitness journey on Instagram in 2016, posting pictures and videos of her lifestyle and workouts. The bodybuilding community responded to her postings, by following her in large numbers.

She continued this into 2017, with her numbers pushing her to become the most popular fitness model on Instagram.

She also operates a YouTube channel where she shares a vlog of her fitness routines.

2. Michelle Lewin – @michelle_lewin

Followers: 12.8 million

Whenever you ask yourself ”how’s the weather in Miami”… By @lee_lhgfx

A post shared by Michelle Lewin (@michelle_lewin) on Dec 19, 2017 at 12:27pm PST

Michelle Lewin is one of the better-known Instagram fitness models on this list. Michelle was born in 1986 in Maracay, Venezuela. She has been a Playboy cover model.

She started her modeling career on the catwalk but decided to move into bikini modeling at a friend’s suggestion.

She loved the fitness side of bikini modeling so opted to spend time working out in the gym, sculpting her body. She boosted her weight from 95 lb to 120 lb of lean muscle.

At this point, she found modeling requests started to flood in from fitness magazines and supplement companies.

She entered a variety of IFBB and NPC competitions over 2013 and 2014, winning the NPC Fort Lauderdale Cup in 2013, and coming second in the 2013 NPC Southern States competition.

Her workouts are crucial to her, as is a healthy diet. She considers the most important exercises to be sprints, lunges, and side lateral raises. She believes in high-intensity training which causes you to sweat a lot.

She shares images of her workouts on Instagram, hoping to motivate other women to lose weight and improve their fitness levels. She also shares videos of her exercises on her YouTube channel.

3. Jen Selter – @jenselter

Followers: 11.7 million

A post shared by Jen Selter (@jenselter) on Dec 17, 2017 at 9:59am PST

Jen Selter is a 24-year-old American, best known for her fitness modeling and overall social media presence.

She was born on Long Island, New York in 1993. She grew up believing in the importance of an active lifestyle. She began working out at age 15, and within a few years she had a well-sculpted body, with toned abs and glutes.

Jen worked at two part-time jobs while at school. She took time out one day from working in a fitness gym to post an online picture of herself wearing a bikini. The photo went viral, and Jen gained fame overnight.

Since then she has continued to work out and has built up a strong social media following, sharing images and videos of her fitness lifestyle.

She has appeared in television shows as a fitness trainer, giving lessons to the viewers.

As a result of her success, she has made numerous deals to make endorsements and perform public appearances. She has released books and fitness videos. Some of the companies she has worked with include Circus Fitness, Nike, Lululemon, and New Balance. She has signed with The Legacy Agency.

4. Ana Cheri – @anacheri

Followers: 10.9 million

La Adventura de la Vida! ?

A post shared by AnaCherí (@anacheri) on Dec 21, 2017 at 9:49am PST

31-year-old Ana Cheri is a Southern Californian. She has Native American, Latina, and Caucasian heritage.

In some ways, her career is the opposite of the majority of people on this list. While most gained fitness fame and then chose to share their journey on Instagram, Ana began as an unknown girl posting images and fitness tips.

Her posts were popular, and her support base snowballed.

As a result of her Instagram success, local California brands began to offer her modeling offers. She also gained the opportunity to endorse national brands. She appeared in posters and brochures for companies like Punch Magazine and Toyo Tires, as well as promotional ads for FOX Racing and Long Beach Grand Prix D1.

She was selected to be Playboy’s Playmate of October 2015 – one of the last fully nude Playmates.

Soon afterward, Chive named her the “New Queen of Instagram.”

However, health and fitness are just as important to Ana as modeling is. She was the Brand Ambassador and Motivational Speaker for Shredz Supplements. She featured in several fitness magazines, such as Muscle and Fitness Magazine.

More recently, Ana has started a new gym in Santa Ana, called “Be More Athletics.”

5. Anllela Sagra – @anllela_sagra

Followers: 9.6 million

ANLLELASAGRA.NET? ? @ohrangutang

A post shared by •ANLLELA SAGRA• (@anllela_sagra) on Dec 26, 2017 at 5:18am PST

Anllela Sagra is a 24-year-old Colombian fitness model and bodybuilder.

She began her working life in fashion design and modeling. She deliberately kept herself skinny at this at the time, as that was the preferred body image for models, rather than a muscular build.

One day she met a personal trainer at the gym who changed her outlook on life. She gained an interest in fitness, learned about the human body, and adopted new training styles. She particularly enjoyed weight-training.

Her change in interests (and the muscle she had built as a result) moved her away from traditional modeling. She entered a bikini competition, gaining third place.

As a result, she made a conscious career change into the world of fitness modeling.

She has built up a massive army of followers on Instagram, sharing her fitness progress with them, and giving them workouts to try themselves.

It is estimated that Anllela has earned $800,000 income in 2017 from fitness modeling, training, and her sponsored Instagram posts.

6. Kayla Itsines – @kayla_Itsines

Followers: 8.2 million

LOVING #bbgstronger 2.0!! I’m not waiting until the new year to make a change ❤️ My goal for 2018 is to be my strongest I’ve ever been! What are your 2018 goals?? #lostmyairpods

A post shared by KAYLA ITSINES (@kayla_itsines) on Dec 22, 2017 at 3:40am PST

Kayla Itsines is a 26-year-old South Australian personal trainer, author, and entrepreneur. Time Magazine named Kayla as one of the 30 most influential people on the internet in their March 2016 issue. She is even more popular on Facebook than Instagram – with 16 million followers on that platform.

Kayla is probably best known for her Bikini Body Guides (#BBG) which are a series of eBooks providing short aerobic exercises and meal plans. She has also released one of the most successful fitness apps – Sweat with Kayla.

Kayla was not particularly healthy or into fitness as a child, but started working out in a gym in her mid-teens. She enjoyed her training so much that she changed her career plans and studied to be a personal trainer.

In her early days of working in an Adelaide gym, she noticed that machine-based classes did not appear to help her clients. She created aerobic routines instead that became popular.

She lectured students on nutrition and asked her students to provide Before and After photos. At her cousin’s suggestion, she organized the photos on Instagram.

Within a few months, she had hundreds of thousands of followers, and people began asking her for fitness and nutrition advice.

This led to the creation of her Bikini Body Guides, and the expansion of her online presence. Across all of her social networks, she is very much a social media superstar.

7. Julia Gilas – @juliagilas

Followers: 5.1 million

Julia Gilas is a Ukrainian-born personal trainer and fitness model. She moved to the USA in 2009, when aged 24, to pursue her dream of being a model, and has subsequently gained American citizenship.

She became a model and started to enjoy the modeling life, including extensive travel. However, she found that with extensive travel it was easy to neglect basic health and nutrition.

Julia decided that she needed to change her life choices. She made a conscious effort to live a healthy lifestyle. At this point, she decided to move into fitness modeling.

While she still travels the world for modeling purposes, she does it with health and fitness in mind. She has built her Instagram account up and shares her fitness routines and healthy eating ideas with her followers.

8. Ulisses Jr – @ulissesworld

Followers: 4.4 million

A post shared by Ulissesworld (@ulissesworld) on Dec 22, 2017 at 6:07am PST

With bodybuilding once being thought of as a man’s sport, it is surprising that Ulisses Jr is the only male Instagram fitness model on this list.

New York born, Ulisses Jr, took a keen interest in fitness, even as a schoolboy. He competed in high school football and athletics.

However, he was one of the smallest in his age group. He decided the best way to compensate for this was to train rigorously in the gym.

When he reached 19, Ulisses Jr decided that he had a future in bodybuilding. He put serious effort into training. At one point he plateaued and decided that for him to move forward, he would have to improve his nutrition.

He kept on bodybuilding, gaining a “trademark 8-pack”. He began to enter competitions, enjoying being able to show off his physique. He visited schools with The City Gym Boys as a fitness model.

His first significant success came in winning the 2000 Platinum Classic NYC. This was only the beginning though, and he has a string of bodybuilding accomplishments, including winning the Musclemania World Championships Las Vegas Pro (1st, Pro Division) in 2010 and 2013.

In 2013 he changed career direction and became a coach, helping others to achieve their bodybuilding dreams.

9. Eva Andressa – @eva_andressa

Followers: 4.3 million

Bom diaaa! ????? Foto @marcellogarciafotografias #editorial #Lipsoul #EvaAndressa #fitnessmodel

A post shared by Eva Andressa (@eva_andressa) on Dec 22, 2017 at 3:36am PST

Eva Andressa grew up in Pine Nut Land, Curitiba, Brazil. She considered herself a skinny girl in her teens and worked out to help thicken her figure. Although she worked out for a while in the gym, she gave up due to not having a personal trainer or knowledge of fitness.

She eventually met her future husband, Jardel Barros, who was athletic. This inspired Eva to return to her training.

She entered her first competition at age 21 – Brazil’s NABBA Bravo Cup and was awarded the Figure championship.

The next year she entered and won, the nationals – the 2006 NABBA Parana Championships.

She continued to win more prestigious shows over the next few years.

After a series of successful competitions in 2009, Eva “retired” form the championships, changing career to be a fitness model.

She has also become a media sensation – appearing on television and in numerous global magazines. She has continued this exposure with her successful Instagram account.

10. Izabel Goulart – @izabelgoulart

Followers: 4.0 million

Thank you @julienmacdonald for this amazing piece of art! And thank you @placevendomeqatar and @britishfashioncouncil for having me. It was an incredible night! #beauty @lovemelondon #jewelry @pomellato #hair @nazsonmez #fashionawards

A post shared by Izabel Goulart (@izabelgoulart) on Dec 5, 2017 at 6:26am PST

Izabel Goulart is a 33-year-old Brazilian model, interested in fitness and health.

She has appeared on many top runways despite experiencing a wardrobe malfunction in her first show when her top fell open. She walked in the 2005, 2006, 2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, and 2016 Victoria’s Secret Fashion Shows.

With her emphasis on fitness, it was appropriate that Izabel should appear in the 2011 Sports Illustrated Swimsuit Issue.

She is known for carrying out intense workouts— from boxing to Pilates – and sharing them in her Instagram posts. She uses the hashtag #BodybyIza whenever she shares her grueling fitness routines. Vogue quotes her as saying, ““Health is one of the biggest treasures we have in life and has always been my priority.”

How did you get started?

I was born in the Brazilian capital city of Brasilia. I am the only child of two very loving, but strict and demanding, parents who deserve all the credit for helping me to become the women that I am today. From the very beginning a love of sports, competition, and the fitness lifestyle, was a passion of mine.

It’s a passion that continues to burn in me to this day. When combined with my natural athleticism, the fitness lifestyle opened up an amazing door of opportunity for me; the chance to enter into the very prestigious world of Playboy as a featured playmate.

Being a playmate opened up additional doors and my following opportunity, a marketing campaign for a health food supplement store, exposed me to the world of female figure competition. From that moment, my career path began to crystallize.

Where does your motivation come from?

I consider it a blessing that my success as a professional figure competitor has given me the opportunity to represent Nutrex, the leading fitness industry supplement company in the world. Nutrex and the IFBB have given me the opportunity to meet, inspire, and experience many exciting and interesting people. To realize one’s purpose in life is a goal that all successful people aspire to. Though sometimes uncertain, if one follows their heart, positions themselves in a positive environment, and surrounds themselves with good people, the end result will no doubt be a happy and rewarding life.

Always remember to follow your heart, work hard, surround your self with good people, and stay positive. If you incorporate these basic principals into your life you will find that nothing is impossible and that your dreams can become your reality.

What workout routine has worked best for you?

Sample Routine:

Day 1: Shoulders/Abs

  • Seated Dumbbell Press 3 sets, 12-15 reps
  • Dumbbell Front Raises 3 sets, 12-15 reps
  • Low Pulley Lateral Raises 3 sets, 12-15 reps
  • Reverse Pec Deck (Rear Delts) 3 sets, 12-15 reps
  • Machine Shoulder Press3 sets, 12-15 reps
  • Machine Crunches 3 sets, 20-25 reps
  • Hangning Leg Raises 3 sets, 20-25 reps
  • Incline Leg Raises 3 sets, 20-25 reps

Day 2: Biceps/Triceps

  • Dumbell Curls4 sets, 15 reps
  • Barbell Curls4 sets, 15 reps
  • Machine Curls4 sets, 15 reps
  • Push Downs4 sets, 15 reps
  • Tricep Extensions4 sets, 15 reps
  • Dips4 sets, 15 reps

Day 3: Legs/Calves

  • Leg Extensions 3 sets, 12-15 reps
  • Squats3 sets, 12-15 reps
  • Leg Press 3 sets, 12-15 reps
  • Seated Leg Press 3 sets, 12-15 reps
  • Seated Calf Raises 3 sets, 25 reps
  • Standing Calf Raises 3 sets, 25 reps

Day 4: Back

  • Machine Chin-ups 3 sets, 12-15 reps
  • Lat Pull-Downs 3 sets, 12-15 reps
  • Seated Rows 3 sets, 12-15 reps
  • Single Arm Dumbbell Rows 3 sets, 12-15 reps
  • Back Extensions 3 sets, 12-15 reps
  • Machine Torso Extensions3 sets, 12-15 reps

Day 5: Chest/Abs

  • Incline Press3 sets, 12-15 reps
  • Flat Bench Press3 sets, 12-15 reps
  • Push-ups 3 sets, 12-15 reps
  • Cable Crossovers 3 sets, 12-15 reps
  • Machine Pec Deck Flys 3 sets, 12-15 reps
  • Machine Crunches 3 sets, 20-25 reps
  • Hangning Leg Raises 3 sets, 20-25 reps
  • Incline Leg Raises 3 sets, 20-25 reps

Day 6: Hamstrings/Glutes

  • Walking Lunges 3 sets, 12-15 each leg
  • Squats (w/ Legs apart) 3 sets, 12-15 each
  • Stiff Legged Deadlifts 3 sets, 12-15 each
  • Lying Leg Curls 3 sets, 12-15 each
  • Seated Leg Curls 3 sets, 12-15 each
  • Machine Hip Extensions (Glutes) 3 sets, 12-15
  • Abductor 3 sets, 12-15 each

**45 minutes of cardio is preformed every morning.

What is your diet like?

Other Diet Info:

Competition History:

  • 10 Olympia – 10th Place
  • 10 Arnold Classic – 6th Place
  • 09 Olympia – 12th Place
  • 09 New York Pro – 2nd place
  • 09 Atlantic City Pro – 1st Place
  • 08 New York Pro – 10th
  • 07 World Championship, Barcelona – 2nd Place (Received IFBB Pro Card)
  • 06 World Championship, Barcelona – 3rd Place
  • 06 Brazilian Championship – 1st Place
  • 05 South American Championship – 1st Place

Favorite Bodybuilders?

  • Cory Everson
  • Monica Brant
  • Rachael M

Favorite Quote?

A change of feeling is a change of destiny ” Neville


Becoming a fitness model

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