- Beyoncé’s New Spring/Summer Ivy Park Collection Will Steal All Your Money (Again)
- Brace Yourself: Beyoncé-Designed Activewear Has Arrived
- IVY PARK
- Ivy Park By Beyonce Activewear Review
- Description: Ivy Park Asymmetrical Striped Leggings & Sports Bra
- Ivy Park Sizing Review
- What I Loved
- What I’d Improve
- How I Felt
- How I Care For Ivy Park Clothing
- Who Should Get This
- Where To Get This
- Beyoncé Releases First Ivy Park Collection With Adidas
- The singer dropped a limited release of her gender-neutral apparel and accessories at noon Friday.
- Beyoncé partners with Adidas to relaunch her Ivy Park clothing brand
- Get Beyoncé’s To-Die-For Style
Beyoncé’s New Spring/Summer Ivy Park Collection Will Steal All Your Money (Again)
As if dropping the news of her pregnancy with TWINS wasn’t enough to make the Beyhive explode today, ‘Yoncé also launched the latest collection of Ivy Park-her street-meets-sport athleisure line that we just can’t get enough of.
Throughout her debut collection and fall/winter collection she’s kept the line’s look pretty consistent; muted colors, bold graphics, and, of course, the name “Ivy Park” splashed over everything. This new collection for Spring/Summer 2017 is no different; the new pieces (below) stay classically black and white with some army green, sporty details, and a whole lot of attitude. (There’s nothing left to do now but throw on some Ivy Park and learn how to dance like Queen Bey herself.)
What’s different with this collection, however, is the people wearing the clothes; the three women showing off Ivy Park’s new pieces are actress Yara Shahidi (from the ABC comedy Black-ish), and models Selah Marley and Sophie Koella, who were all picked because they embody the sporty, successful #girlboss vibes that Ivy Park is all about. In March, they’ll be followed by singer-songwriters Chloe x Halle and singer Sza. Shahidi, Marley, and Koella all have different fitness journeys that helped them get where they are today.
“When I was a kid my gymnastic coach told us to get rid of the idea that practice makes perfect. It’s not just practice that makes perfect, it’s perfect practice. The idea of always giving something your all, always giving something your 100, trying to do your personal best, living like it’s your last.” -Marley, who did gymnastics, soccer, ballet, horseback riding, African dance, jazz, karate, and basketball
“Every human has that capability to adapt to things that normally might intimidate or scare us out of our comfort zone-but you put yourself out there, I think 10/10 times you are going to do a lot better than you expected.” -Koella, who started ballet at five years old
“Karate has helped me in so many ways in life, in knowing myself. I feel that it’s rare to have that type of experience, starting at six to get to know who you are as a person. So much of it is self-reflection and just knowing that who I am and the power that I harness physically, emotionally, mentally allows me to move through the world with more confidence.” -Shahidi, who plays basketball and has a black belt in karate
You can snag the new collection at Ivy Park retailers like TopShop, Nordstrom, and SIX:02.
- By Lauren Mazzo @lauren_mazzo
Brace Yourself: Beyoncé-Designed Activewear Has Arrived
Beyoncé announced her plans to release an activewear line back in December, and now it’s finally officially (almost) here. In true Bey fashion, the singer announced its arrival like it was no big thing with a jaw-dropping Instagram photo of her in a bodysuit and a brief caption that said “@ivypark”. Cue mass hysteria.
According to the website, Ivy Park “is merging fashion-led design with technical innovation” to create a “new kind of performance wear: modern essentials for both on and off the field.” (Although, considering she made the KALE sweatshirt an instant success, we’re pretty sure people will be lining up to buy this stuff no matter what it looked like.)
The label is a joint venture with billionaire Topshop owner Sir Philip Green, but it’s a true partnership rather than a collaboration. According to Vogue, the 200-piece standalone brand contains everything from sports bras and matching leggings to reflective print jackets and (of course) bodysuits. The leggings also boast a ‘signature seaming system’ with built-in inner contour shorts that come in three versions to flatter different body types-“I” (low-rise), “V” (mid-rise), and “Y” (high-rise). The collection is set to go on sale mid-April at Nordstrom, Topshop, and Net-a-Porter, with prices ranging from $30 to $200.
Although a reason hardly seems necessary (where has this collection been all our lives??), Beyoncé offers up this explanation as to why she created Ivy Park: “When I’m working and rehearsing I live in my workout clothes, but I didn’t feel there was an athletic brand that spoke to me. My goal with Ivy Park is to push the boundaries of athletic wear and to support and inspire women who understand that beauty is more than your physical appearance,” she said in a statement. “True beauty is in the health of our minds, hearts and bodies. I know that when I feel physically strong I am mentally strong and I wanted to create a brand that made other women feel the same way.”
Wondering where the name comes from? Well, as she reveals in an emotional video on her website, it’s inspired by Blue Ivy, of course (who makes a cameo in the video below), but also Parkwood Park in Houston, Texas, where Bey grew up. “I would wake up in the morning and my dad would come knocking on my door and tell me it was time to go running. I remember wanting to stop, but I would push myself to keep going. It taught me discipline. And I would think about my dreams. I would think about the sacrifices my parents made for me. I would think about my little sister, and how I was her hero. I would look at the beauty around me; the sunshine through the trees, and I would keep breathing,” Beyonce says over home videos from her childhood as well as footage of her running on the treadmill, using battle ropes, swimming, riding a bike, and dancing. (Psst: Here are 10 Times Beyoncé Inspired Us to Drop a Squat.)
“There are things I’m still afraid of. When I have to conquer those things I still go back to that park. Before I hit the stage, I go back to that park. When it was time for me to give birth, I went back to that park. The park became a state of mind. The park became my strength. The park is what made me who I am. Where’s your park?” she says.
If we didn’t already want to buy everything in the collection, this aspirational video pretty much sold us. We know where our next paycheck is going.
- By Kylie Gilbert @KylieMGilbert
IVY PARK is a joint venture, partnership and stand-alone brand created by music superstar Beyoncé and Sir Philip Green. Combining fashion-focused designs with technical innovation, the brand has mastered modern essentials for both on and off the field. Think contemporary, understated silhouettes, bold branding and meticulous attention to detail for cool and confident pieces that empower women through sport.
When Beyoncé first launched IVY PARK in 2016, she explained that her mission statement was to push the boundaries of athletic wear, and inspire women to understand that beauty is never just about physical appearance. Drawing on her own personal experience of how sport taught her discipline and made her reflect on her familial dynamic, the deep soul that Beyoncé puts into everything she does is clearly seen in IVY PARK. The ‘park’ referenced in the name becomes a metaphor for a place that gives you strength, and Beyoncé encourages you to consider where your park is. The IVY PARK woman has always been about strength and inner beauty, and about acknowledging trends but never being consumed by them. As a result, IVY PARK pieces are bold, varied and always inspiring.
When shopping IVY PARK at THE ICONIC, you’ll find a range of sports tights, sports bras and structured lifestyle pieces. Always ready for the next challenge, IVY PARK is ahead of the trend curve, and we stock styles that embody this gregariousness in challenging yourself and the world around you.
Ivy Park By Beyonce Activewear Review
Ivy Park is a sportswear brand that was founded by Beyonce Knowles in collaboration with Topshop.
Fast-forward to April 2019, news has it that Beyonce has bought out the entire Ivy Park label from Topshop. Queen Bey ditched the UK brand for a new partnership with Adidas to revamp the brand and we’re here for it! The brand’s Instagram page has been wiped clean with only a handful of pictures of Beyonce to tide us over until the epic brand relaunch.
Ivy Park creates contemporary-style pieces designed to work “on and off the field”, so you can be sure to find active and athleisure wear alike. Signature features of the Ivy Park activewear include straight cuts, asymmetric styles, color blocks, and super-heavy branding.
I found this outfit while looking for ways to step out of my comfort zone. The search for “red women’s activewear” on Google led me to this two-piece and I was immediately hooked!!
I’ve wanted to try Ivy Park activewear for the longest time and I’m glad I made it happen, and even happier to share this with you. Here’s my review of the Ivy Park asymmetrical striped activewear set!
Ivy Park Asymmetrical Striped Leggings & Sports Bra
Size: XS – XL
Fabric: 79% polyamide, 22% elastane
Colors: Red, Black/metallic
Description: Ivy Park Asymmetrical Striped Leggings & Sports Bra
The Ivy Park Asymmetrical Striped sports bra features a halter-neck design with a color-blocked striped band forming the strap of the bra and the under-band. The sports bra has no padding and a non-adjustable strap, but the elastic underband provides good support.
The leggings also have the same color-blocked stripe accent which forms the waistband and runs down the leg. The crotch is fitted with a triangular-shaped gusset and has seams that run around the top of your booty to accentuate your figure.
I couldn’t tell from the pictures online what shade of red this set was because the hues varied across different sites. The pictures here are an accurate display of what this Ivy Park set is like in real life… FIRE RED!
With 20% elastane content, this fabric can stretch for days. It’s also very smooth to the touch and has a high-quality feel. The fabric is light-weight and opaque enough to provide decent coverage and keep your peaches behind the scenes!
Caution: you’ll need to wear seamless underwear underneath these leggings because they really hug your body, and the bright color makes folds more obvious. If panty lines are not your cup of tea, see some tips on how to go commando in leggings.
The Ivy Park leggings are mid-rise with a textured elastic waistband that holds up through your workouts. The fabric is medium compression, but sculpts your figure to create a sleek flattering look.
Ivy Park Sizing Review
I got the Ivy Park leggings and sports bra in sizes XS and S respectively after checking out their size chart (see Ivy Park sizing below). For reference, I’m a 26″ waist, 38″ hips, 32″ bust, 5’8″ tall, and standard clothing size 4.
The leggings and sports bra both fit true to size and I strongly recommend going with the size chart for Ivy Park activewear.
Tip if you’re in between sizes:
This fabric is quite forgiving, so you’ll be okay with a size on the chart that’s within 2 inches of your true hip and waist size.
The price for this activewear set varies across different stores online with the highest price tag at $150. I managed to buy this outfit for a little under $95, major score!
Ivy Park Size Chart
What I Loved
I absolutely loved the unique and sleek design of this Ivy Park outfit. I’m a huge fan of asymmetrical designs, so this set hits the spot for me. The leggings held up well for mid-rise leggings and slipping was not an issue.
Something that stressed me out before I bought this outfit was the elastic waistband. I try to avoid those because they squeeze the life out of me and leave me with a juicy muffin top. This waistband does not do that; it is comfortable and sits naturally on your skin.
I was also iffy about the halter strap pulling on the back of my neck like a hangman’s noose! But the bra strap rested perfectly on my neck and didn’t cause any discomfort.
What I’d Improve
The major downside of this Ivy Park sports bra is the coverage. I love the halter style of the bra, but my boobs practically fell out when I bent over to put on my leggings! I do not recommend this bra for C cups and above.
I used some double-sided fashion tape to keep the bra in place because this bra is too darn cute to be hidden under a workout top. However, I’m not sure how much the tape will hold during an intense sweat-sesh. For this reason, I recommend this bra for athleisure wear instead of workout wear.
How I Felt
This Ivy Park activewear outfit gives off major cheerleader vibes. I felt like I could do a few backflips while heading down a 10-person pyramid! BRING IT ON. Also, the red color is POPPING and gives an instant confidence boost. Umm, why aren’t more people working out in red?
How I Care For Ivy Park Clothing
As I always say, follow the manufacturer’s instructions as much as you can. I prefer to hand-wash my sports bras because they’re easier to handle. I would wash these in cold water and if you’re using a machine, don’t use fabric softeners.
Dry these on a rack not directly under the sun or tumble-dry low in a dryer. There is no need to iron these because they’ll stretch out quite well even after they wrinkle.
As I said, the fabric is super smooth so naturally, you’ll want to maintain this for as long as possible. Luckily, polyamide fabrics are less prone to pilling, but you should avoid unnecessary abrasion.
Wash this Ivy Park workout set in a mesh bag to prevent them from getting snagged by other garment parts in the washer. See some tips on how to care for your activewear here.
Who Should Get This
- Perfect for athleisure wear. Pair the bra with jeans or joggers and a cute over-sized jacket.
- Perfect for anyone trying to step out of their comfort zone in activewear
Where To Get This
You can find Ivy Park activewear at Nordstrom, Topshop, Six02, ASOS, and other stores. Find the brand on Instagram @weareivypark and share your active style in your Ivy Park outfit using the hashtags #sincerelyactive and #whereisyourpark
Beyoncé Releases First Ivy Park Collection With Adidas
The singer dropped a limited release of her gender-neutral apparel and accessories at noon Friday.
Reese Witherspoon, Cardi B, Yara Shahidi, Zendaya and even Hailey Bieber have already tried it out — but now the rest of the world can get their hands on Beyoncé’s first Ivy Park athletic-wear collection under Adidas.
The superstar founded Ivy Park in 2016 but when she became creative design partner of Adidas in April 2019, she decided to relaunch her label under its umbrella. Beyoncé retains sole ownership.
Officially set to launch Saturday, the collection dropped early Friday at noon (it is Beyoncé after all) and an online waiting room quickly formed with the notice, “we’re expecting to sell out quickly.” The capsule features gender-neutral apparel, accessories and four footwear styles. Available in sizes XS to XL, pieces include jumpsuits, cargo pants, asymmetric dresses, coats, hoodies and biker shorts (the collection ranges from $25 to $250).
“It is a dream come true,” Beyoncé said in a statement. “My team has worked hard with the Adidas team in bringing my vision to life for this first collection and I am grateful and proud…. I wanted to design and re-imagine pieces that serve as favorite armor for anyone who acknowledges the strength in their individual style and lives freely and boldly.”
Beyoncé’s first shoe styles are the Super Sleek 72 (orange with a strap for clipping onto a gym bag), Ultraboost (maroon and utilitarian-designed) and Nite Jogger (’80s-inspired in two colors).
Her line, according to Adidas, “celebrates power, freedom and individuality for anyone who has the confidence to take chances and live unapologetically.” The brand explains that Bey’s color palette — from orange to maroon — “makes a statement as bold as the wearer. Styles illustrate a work ethic as relentless and innovative as that of its creator.”
Following the trend sparked by designer Virgil Abloh and Timothée Chalamet, several items, such as sports bras, bags and backpacks, include harness detailing.
Beyoncé, nominated this year for a Golden Globe for The Lion King, told Elle why she wanted to make Ivy Park for all genders: “The way have embraced the brand is an unexpected gift. I appreciate the beauty of gender-neutral clothing and breaking the so-called fashion rules.”
Ahead of the launch, Beyoncé sent her fashion collection to friends to test out, from Laverne Cox to Janelle Monáe. Witherspoon posted an Instagram TV video this week of her modeling the outfits, which arrived in a large clothing rack with an orange canvas cover.
Ivy Park is available online and in select stores starting Saturday.
Thank you, @Beyonce for the #IvyPark swag!
adidas x IVY PARK E-comm takeover
Beyoncé partners with Adidas to relaunch her Ivy Park clothing brand
Beyoncé’s empire keeps growing. The pop star has partnered with Adidas to develop footwear and apparel for the brand and also to relaunch her Ivy Park clothing line.
The Germany-based sportswear manufacturer announced the singer as its creative partner on Thursday, heralding the union as a win for women in leadership, shared ownership, empowerment and collaboration.
“This is the partnership of a lifetime for me,” Beyoncé said in a statement. “Adidas has had tremendous success in pushing creative boundaries. We share a philosophy that puts creativity, growth and social responsibility at the forefront of business. I look forward to re-launching and expanding Ivy Park on a truly global scale with a proven, dynamic leader.”
The move comes months after the singer bought out her athleisure label from Topshop billionaire Philip Green in the wake of sexual harassment and racial abuse accusations leveled against him. (He has denied the allegations.) Bey reportedly acquired a 100% stake in Ivy Park from Green’s Arcadia Group in November.
Her high-profile partnership with Adidas is expected to yield performance and lifestyle products as well as what they’re calling “a unique purpose-driven program focused on empowering and enabling the next generation of athletes, creators and leaders.”
The duo said they’ll use meaningful and rich storytelling as the foundation for both her collection with Adidas and the relaunch of her Ivy Park brand. The reboot is meant to respect Beyoncé’s ownership of her company, which continues her journey as one of the first black women to be the sole owner of an athleisure brand, the statement said.
The entertainer and brand, both monoliths in their respective industries, also said they believe that through sport, they have the power to change lives.
Ivy Park was named after the artist’s daughter and a park in her Houston hometown and launched in 2016. Its high-end activewear has included bodysuits, leggings and headbands and been sold at Topshop and Nordstrom. At one point, the brand was fronted by the singer and then later by actress Laverne Cox.
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Wearing Beyoncé’s new athleisure line, Ivy Park, while you work out will not make you actually look like Beyoncé while working out, sadly, but it will make for a great Instagram (“I worked out like this,” etc.) and could make you feel a little bit more like a Beyoncé, which, of course, is all any of us could wish for a clothing item to provide.
Yes, Beyoncé has released an activewear line. It’s called Ivy Park, and it’s a collaboration with Topshop owner Sir Philip Green (two years ago, the two formed a “50-50 joint venture company,” under which the brand is produced). The line—several pieces of which Beyoncé is wearing herself in the images accompanying today’s launch—will be sold in 50 countries at 12 different retail chains. Per Vogue.com, Ivy Park will be comprised of 200 pieces, a mixture of sports bras, leggings, print jackets, bodysuits, varsity socks, and more. (Prices will range from $30 to $200.)
Beyoncé released a short video to promote the collection (which she is also wearing on the cover of this month’s issue of Elle), in which she stands in the rain, opens a window, stretches, runs on a treadmill, jumps rope, and otherwise looks perfect and glowing like no person you have seen in your gym or anywhere else. She talks about the park she ran in when she was younger, and uses it as a metaphor for her current life: “Before I hit the stage, I go back to that park. When it was time for me to give birth, I went back to that park. The park became a state of mine. The park became my strength,” before asking, “Where’s your park?”—to which our answer, uh, may have been: “The closest thing I have to park is probably . . . scrolling through Beyoncé’s Instagram account?”
Update: A previous version of this article stated that Ivy Park is a collaboration between Topshop and Beyoncé, based on initial reports in the trade press . After receiving updated information from a P.R. representative, the article has been amended to reflect that Ivy Park is a stand-alone line between Beyoncé and Topshop’s owner, Sir Philip Green.
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1 / 11Chevron Chevron From left: by Kevin Winter, by Buda Mendes, and by Kevork Djansezian. All from Getty Images. Beyoncé